Bristol Myers Squibb – 12th Annual C2C4C, Japan Company Early-Onset Never 2 Young All Be Bold Bowel Cancer Awareness Month Community Company Decembeard Dry July Early-Onset In Memory Loved One Never 2 Young World Cancer Day Bowel Cancer Australia was excited to be selected as a beneficiary of the 12th Annual Continent 2 Continent 4 Cancer (C2C4C) ride in Japan organised by Bristol Myers Squibb. Six BMS Australia team members cycled over 1,200 km across Japan, spanning picturesque landscapes and steep climbs, while raising close to $20,000 for Bowel Cancer Australia. Helping to fund vital programs that improve early detection, expand access to treatment, and drive investment in primary care, awareness, and research. “Participating in C2C4C has been an extraordinary and truly transformative experience. The powerful purpose behind this ride has been the driving force that kept me going, even when the journey felt nearly impossible. The personal stories of close friends, colleagues, and their families affected by bowel cancer made this challenge deeply meaningful. Each successful climb served as a tribute to the incredible resilience our patients show every day in their fight.” ~ Aru. “Participating in C2C4C was life-changing. Riding alongside my BMS colleagues, I felt a deep sense of unity and purpose as we tackled steep climbs together, driven by hope and determination. The outpouring of support from my community moved me deeply, reminding me that we’re never alone in this fight. I’m incredibly proud to have contributed to Bowel Cancer Australia and to honour those affected by cancer. This journey has left a lasting mark on my heart.” ~ Kacper. “Completing C2C4C was one of the most meaningful experiences of my life. One of my biggest learnings is that teamwork isn’t about perfect communication; it’s about shared commitment and a clear purpose. Diversity makes us stronger, and courage combined with preparation turns the impossible into possible!” ~ Mili. “Being part of C2C4C was one of the most challenging, rewarding, and deeply meaningful experiences of my life. I’m proud and honoured to have contributed to raising funds for Bowel Cancer Australia and to supporting cancer patients, a truly life-changing journey.” ~ Julieanne. “I feel privileged to have participated in the C2C4C ride in Japan. It was an incredible experience that combined my passion for cycling with a meaningful purpose—raising funds for Bowel Cancer Australia and honouring family and friends whose lives have been touched by cancer.” ~ Chris. “Participating in C2C4C was truly a life-changing experience. The journey was not without challenges—both physical and emotional—but every moment was incredibly rewarding. Through this ride, I forged friendships and connections that will last a lifetime, all while raising awareness for Bowel Cancer Australia. It was a unique opportunity to push myself, make a meaningful impact, and join a vibrant community united for a powerful cause.” ~ Ben. If you were inspired by Bristol Myers Squibb’s amazing fundraising efforts and would like to support Bowel Cancer Australia through a company fundraiser, please get in touch with us through our webform. Published: August 28, 2025
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