11
Aug
2014

Nine Mile: Apples working for bowel cancer awareness

Bowel Cancer Australia

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Around the country, hundreds of thousands of apples each week are now contributing to bowel cancer awareness through the support of a new apple packing facility in Tynong, Victoria.
 
Apple packaging from the 9 Mile Fresh facility, which was officially opened on Friday 8th August by Victoria's Deputy Premier the Hon. Peter Ryan MP, will proudly boast the Bowel Cancer Australia logo.
 
Bowel Cancer Australia community engagement manager Ms Claire Annear said the support from 9 Mile Fresh had developed from an existing relationship with industry group Aussie Apples.
 
"We've been very fortunate to have had the support of the apple industry for a number of years. It's a partnership that is consistent with our apple logo as well as our advice about the importance of a healthy diet to reduce the risk of bowel cancer."
 
 
"The fact that 9 Mile Fresh is also prepared to help raise awareness of bowel cancer is a testament to the goodwill and corporate social responsibility within the industry," Ms Annear said.
 
"It's a simple initiative, but hopefully having our name and logo on the packaging will prompt some people to find out more information about bowel cancer."
 
9 Mile Fresh will be processing up to 300,000 kg of apples each week from about 30 growers at their state-of-the-art sorting, grading and packing facility.
 
Spokesman for 9 Mile Fresh Mr James Ryan said they were very happy to share some of the benefits of the new facility and help promote bowel cancer awareness.
 
"9 Mile Fresh is a partnership between two of the oldest orchards in the area with benefits for all local growers because we can now process and market our produce better."
 
"There's certainly room on the packaging for our branding along with that of Aussie Apples and Bowel Cancer Australia."
 
The fruit is distributed under the 9 Mile Fresh brand to major retailers including Coles, Woolworths and independent stores.
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